We have made some recent changes to our Listening tool! These changes have been implemented to provide a unified approach to conversation management within Agorapulse. The (new) Advanced Listening tool will act as a resource that keeps a pulse on important topics affecting your organization - with enhanced search and reporting capabilities. Please take a look at the Advanced Listening Explained article for a deep dive on the new feature.

The old version of the Listening tool will be sunset in phases over Q1 of 2025.

In this article we will outline the main changes, including:

We have also included an approximate timeline to assist you with the transition.

You will find an outline of the main updates to the Listening tool below. For information on when these changes will take effect, please reference the Advanced Listening Transition Timeline section of this article.
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Reviewing and monitoring mentions on Facebook and Instagram was a primary use case of our original Listening tool. This in effect made it so users would have to handle conversations in two different tools (Listening and Inbox).
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To streamline your ability to manage conversations involving your organization, we are moving the ability to manage mentions to the Inbox. This move allows the Listening tool to act as a primary resource for brand and industry insights (including reporting) and the Inbox to act as unified interface for all conversations.

As mentions will be synced directly to the Inbox, all the time-saving features within the Inbox will now be available for mentions management, including:

Overall, this change will save you time and make conversation management even easier with Agorapulse!

The ability to create and add criteria to Listening searches will be available directly in the Listening tool. All Listening searches can be created using the Search Builder and enhanced search criteria includes:

The enhanced search capability allows you to receive targeted search results within the Listening tool. These results can now be customized based upon the sources that you choose to see!

The Advanced Listening tool has been developed to allow for greater reporting. Within Listening Search Results you have the ability to view aggregated data organized into four key reports:

In addition to aggregated data, you can also drill into these reports to view specific posts that match your chosen parameters. We have incorporated export and date filtering/comparison functionality for increased usability.
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Due to low usage, we have made the decision to remove YouTube search functionality within the Listening tool. This allows us to focus on features within the tool that will be of greater use to you!