Note: The Advanced Listening feature is available for purchase as an add-on at €/$40 per search. You can purchase this in your subscription window here.
1. Search Dashboard
2. Search Builder
3. Search Results [You are here]
To access the results of your Listening searches, you simply click on the search within your dashboard. This will then bring up the results screen, just like the one below.
The results screen features various sections, located either within the left panel or the right panel. A breakdown of this is provided below
Left-panel
The left panel is designed to help you understand how your search results are performing. The data is split into 3 categories:
Search Volume
The number of items matching the search within the reporting period.
Graph representing the trend of items matching the search
Total posts
Average per day: The total volume divided by the number of days in the reporting period.
Number of unique authors
Sentiment Analysis
The sentiment of an item is automatically detected and applied to the items you listened to.
Sentiment score is calculated as the ratio of positive items divided by the total of positive and negative items. A score under 50 means you have more negative than positive items. A score over 50 means you have more positive and negative items.
Sentiment breakdown shows you a breakdown of how many items are either, positive, negative or neutral. This is displayed in a graph.
Sentiment score by day shows a line graph of how the sentiment fluctuated per day. You can hover over anywhere on the graph and it will show you the breakdown of the following for that day:
Sentiment score
Positive items
Negative items
Important info:
Some items can't be analyzed because they are not in English, French or other constraints.
It is not possible to re-categorize item sentiment.
Exporting this data.
Filtering items based on sentiment in the search result filter
Engagement trend
"Engagement" measures how much users have interacted with a post, such as likes, comments, shares, and clicks on links within the reporting period.
Total engagement
Average per day: The total engagement divided by the number of days in the reporting period.
Right-panel
The right panel allows you to view the items matching the search query so you can focus on what exactly is being said along with the sentiment of the post.
You also have the option to change the date range from the last 7 days to either, the last 14 days or the last month. (1)
There is also an option to filter the items by, Newest, Oldest or Engagement. The latter is useful to spot the most promising posts trending in the industry or competitors to inform content strategy decisions. (2)
