This article outlines the exact actions that can be performed by users assigned to each social profile-level role in Agorapulse: Admin, Editor, Moderator, and Guest.
Agorapulse roles operate at two levels:
Organization-level roles (Owner, Manager, Member)
Social profile-level roles (Admin, Editor, Moderator, Guest)
Users assigned the Owner or Manager role at the organization level are automatically granted Admin access to all social profiles connected to that organization.
The permissions listed below define which actions each role can take in key areas of the product; including the Inbox, Advanced Listening, Publishing, Analytics, Social Profile Settings, Library, Drafts and Queues.
Each section is labeled with the relevant feature name. In each table, a list of actions is shown in the first column. A ✓ symbol indicates that the role has access to the corresponding action, while a ✗ symbol indicates that the action is not available to that role.
Inbox
The table below lists the permissions available for each role in the Inbox section. This includes moderation rules, labels, saved replies, and CRM-related permissions.
Action | Admin | Editor | Moderator | Guest |
Create and manage moderation rules | ✓ | ✓ | ✓ | ✗ |
Manage saved replies | ✓ | ✓ | ✓ | ✗ |
Manage Inbox labels | ✓ | ✓ | ✓ | ✗ |
Index Inbox items | ✓ | ✓ | ✓ | ✗ |
Export conversations to CSV | ✓ | ✓ | ✗ | ✗ |
Moderate items | ✓ | ✓ | ✓ | ✗ |
Reply using saved replies | ✓ | ✓ | ✓ | ✗ |
Ban users | ✓ | ✓ | ✓ | ✗ |
Assign Inbox items | ✓ | ✓ | ✓ | ✗ |
Edit sentiment | ✓ | ✓ | ✓ | ✗ |
Create leads and contacts | ✓ | ✓ | ✓ | ✗ |
Publishing
The table below shows which publishing actions are available to each role, such as managing drafts, importing content, sending for approval, and scheduling.
Action | Admin | Editor | Moderator | Guest |
Manage drafts | ✓ | ✓ | ✓ | ✗ |
Bulk import CSV | ✓ | ✓ | ✗ | ✗ |
Send posts for approval | ✓ | ✓ | ✓ | ✗ |
Publish posts | ✓ | ✓ | ✗ | ✗ |
Manage posts | ✓ | ✓ | ✗ (1) | ✗ |
Add comments and mention team | ✓ | ✓ | ✓ | ✗ |
Review posts | ✓ | ✓ | ✗ | ✗ |
Force approve/reject posts | ✓ | ✗ | ✗ | ✗ |
Queue settings | ✓ | ✓ | ✗ | ✗ |
View posts | ✓ | ✓ | ✓ | ✓ |
(1) Moderators can only edit/delete their own scheduled posts.
Analytics
The table below outlines access to reporting features, including exporting reports, creating custom reports, and managing competitor data.
Action | Admin | Editor | Moderator | Guest |
Export reports | ✓ | ✓ | ✗ | ✗ |
Manage custom reports | ✓ | ✓ | ✗ | ✗ |
Activate competitor | ✓ | ✓ | ✗ | ✗ |
View/manage Analytics settings | ✓ | ✗ | ✗ | ✗ |
Note: To be able to create, edit or view Custom reports, an admin or editor role is needed on all social profiles included in the report.
Social Profile Settings
This section outlines what each role can do in terms of profile-specific settings like adding ad accounts, connecting/disconnecting profiles, or editing tags.
Action | Admin | Editor | Moderator | Guest |
View moderation rules | ✓ | ✓ | ✓ | ✗ |
Add new moderation rule | ✓ | ✓ | ✓ | ✗ |
Edit/delete moderation rule | ✓ | ✓ | ✓ | ✗ |
View saved replies | ✓ | ✓ | ✓ | ✗ |
Connect ad account | ✓ | ✗ | ✗ | ✗ |
Change publishing timezone | ✓ | ✗ | ✗ | ✗ |
Enable/disable IG direct publishing | ✓ | ✗ | ✗ | ✗ |
Enable/disable IG DM's and Stories | ✓ | ✗ | ✗ | ✗ |
View labels | ✓ | ✓ | ✓ | ✗ |
Add new label | ✓ | ✓ | ✓ | ✗ |
Edit/delete label | ✓ | ✓ | ✓ | ✗ |