In the TikTok Posts - Performance section you'll see an overall summary of your videos performance. We display data on:
reach: number of unique TikTok accounts that have seen the post
completion rate: average time people spent watching the video over the total video duration
video replays: number of times the video was replayed (post impressions minus post reach).
watched fully: Number of times people watched the video until the end
engagement: number of likes, comments, and shares on the video
impressions: number of times the video has been seen
Engagement rate per impression: Total engagement divided by total impressions
Engagement rate per reach: Total engagement divided by total reach
You can sort posts according to the chosen metric - just click on the column title to sort according to reach, engagement, etc. By default, posts are sorted chronologically.
You can export this content report into .CSV file by clicking on orange Export button on the top right.
