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Inbox sentiment
Updated this week

The Inbox sentiment feature automatically classifies your inbox items, allowing you to quickly assess each item to see if it is negative, positive, or neutral. This allows you to prioritize the negative comments that could affect your brand image.


Sentiment classification in your inbox

Sentiment classification is available on the following social networks:

  • Facebook

  • Instagram

  • X (Twitter)

  • Google Business Profiles

  • LinkedIn

  • YouTube

When you are viewing your inbox, you will be able to see the sentiment of each item on the bottom left of each comment or message:

Some items may be classed as Undefined due to the following reasons:

  • Older items before this feature release

  • Items are not in French or English

  • The message is too short to be classified

Note: Depending on the volume of items to classify, there may be delays in classification. If this happens, we will display a loading sentiment status. We advise you to wait around 5-30mins for your latest items to be classified.


Manually changing the sentiment

Sometimes, the sentiment of an item may need to be changed. To change this, click on the sentiment and select the one which is more relevant to the item:


How to filter by sentiment

If you want to filter your inbox to see only a certain sentiment, you can do this by using the filter option:

Note: Filtering by sentiment is only available on our Tailored plans.


What is not yet available

  • Sentiment on TikTok due to restrictions set by themselves

  • Sentiment on languages other than English and French

  • Ability to apply sentiment in bulk and inclusion in automated moderation rules

  • Being able to use manual reclassification to train the sentiment classification algorithm

  • Building graphs and reports based on sentiment classification

  • Classification is not available on our mobile app yet


Note: Inbox sentiment is available depending on the subscription plan you have. If you would like to change your plan to access this feature, feel free to reach out to us here.

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