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How to connect and manage your ad accounts
How to connect and manage your ad accounts

Here, we outline the steps to connect ad accounts and the process of renewing ad tokens.

Updated over a month ago

If you want Agorapulse to sync all comments under your ads or gain the ability to boost your Facebook posts directly within Agorapulse, you will need to connect your ad account. In this article we will show how to manage and add your ad accounts for LinkedIn, TikTok, Instagram and Facebook.


Connecting an ad account

In order to connect an ad account, follow the steps below:

IMPORTANT: To connect a Meta ad account you must have an advertiser or admin role on the ad account. You can find out more about native permissions​ later in this article.

To connect a LinkedIn ad account, you will need any native role other than 'Viewer'.

  1. Go to Organization settings > Profile settings

  2. Select your chosen profile/page

  3. Next, click Ad Accounts > Connect account button

  4. If asked, please confirm the permissions by clicking OK

  5. Then, we'll list all your ad accounts - you can select one or more ad accounts by checking the checkbox

  6. Proceed by clicking Next when ready (you can change your ad account selection by returning to the previous step)

  7. Finalize the setup by clicking the Add button

  8. Confirm your settings


How to renew your ad token

If your ad token is invalidated there are several ways how we'll notify you:

You'll receive a notification in Agorapulse

You'll receive an email notification

You'll see warnings in the tool, with a call to action button

The easiest way how to renew the ad token(s) is to click on Manage ad account tokens button - this will take you to the Ad account settings where you can renew it:

  1. You'll see a list of all ad accounts that you've linked - if there is lost ad token on any of them, this will be indicated by yellow "!" icon

  2. Click on the Edit icon (or the yellow "!" icon) and then Renew token

  3. You'll be asked to grant permissions - please accept them by clicking the Continue button (we'll need them to be able to sync ad comments)

  4. You're done - if your ad token was renewed successfully, you'll see the green "check mark" icon.

A few things to remember:

  • For Meta profiles:
    - You will only be able to renew your own ad token (tied to your Facebook account), you won't be able to renew others' tokens.
    - You need to have a role (Advertiser or above) on the Ad Account - having a role (even Admin) on the Facebook Page is not enough.

  • An ad account can have ad tokens from several people, but only 1 valid ad token is enough for Agorapulse to sync ad comments for your profile.

  • Please whitelist app.agorapulse.com domain in AdBlocker (or similar services) to be able to work with ad accounts.

  • Warnings about lost ad tokens disappear as soon as:

    • You disable the concerned ad account(s) (with toggle in the Ad account settings)

    • You remove the concerned ad account(s)

    • You successfully renew the concerned ad token


Difference between having Admin role on a Facebook Page and having Admin role on a Facebook Ad Account

There is a difference between being an Admin or having Full Control on a Facebook Page (= administering Facebook Page) and being an Admin or having Full Control on a Facebook Ad Account (= administering Ad Account).

Admin on Facebook Page

If you are using Business Manager, you can check on which Facebook Pages you are Admin by following these steps:

  1. Select the correct Business Account

  2. Select Settings

  3. Under Users select People

  4. Choose your name

  5. You can check your role(s) on the right side

Admin on Facebook Ad Account

If you are using Business Manager, you can check whether you are Admin on a given Ad Account by following these steps:

  1. Navigate to the Meta Business Suite

  2. Click on the Settings cog

  3. Under the Accounts sub-tab, select Ad Accounts

  4. Ensure your name is listed under the assignment section

Important: Please note that in order to configure your Facebook Ad Account in Agorapulse (to have your ad comments synced), you need to have the role Advertiser or above (Classic Page) or Partial Access with Manage Campaign permission enabled (New Page Experience) on the Ad Account. Having a role (even Admin/Full Control) on the Facebook Page is not enough.

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