Skip to main content

Mobile Publishing explained

Learn how to schedule content across your social profiles through the Agorapulse mobile app

Updated this week

The Agorapulse mobile Publishing Composer is designed to streamline the social media content creation and scheduling process across all major social media platforms. The mobile Publishing Composer provides a simple and intuitive way to draft, schedule, and publish posts.


In this guide, you will learn:

How to create a post

In the mobile app, posts are created in the Publishing Composer. To open the Publishing Composer:

  1. Tap the Publishing icon

  2. Tap Create post at the bottom right of the screen

  3. Then select either:

    • Create a post from scratch
      or

    • Use an already saved draft post

When creating a post, you can select from the following social media platforms:

  • Facebook (Post, Video)

  • Instagram (Post, Carousel, Story, Reel)

  • LinkedIn (Post)

  • TikTok (Photo, Video)

  • X (Twitter) (Post)

  • Threads (Post)

  • YouTube (Video, Shorts)

  • Bluesky (Post)

Please Note: A social profile must be added to Agorapulse before content can be scheduled. Profiles can only be connected via the desktop app.

How to create a post in the mobile Publishing Composer:

  1. Select one or multiple profiles from the Social Profiles menu

  2. Enter text in the Your Post dialogue box. The remaining character limit per network is displayed underneath.
    ​Note: Text can't be entered for Instagram story posts

  3. Tap the Plus (+) icon to add media to the post from your Agorapulse Library or device

  4. Tap the cog icon to view the Social Network Options for each social media profile
    ​Note: In the mobile app, additional options are only available for Instagram, TikTok, and YouTube posts

  5. You can customize the post per social media profile by:

    1. Tapping Preview

    2. You can select a social profile's post by swiping right or left

    3. Tap the Pencil icon

    4. Customize the individual post

    5. Once the changes have been made, tap Done

  6. (Optional) Tap the three vertical dots and select Convert to Draft to mark the post as a draft

How to configure and customize a post

In this section, we will outline what features are available within the mobile Publishing Composer to assist with post creation and customization.
​

How to configure a post

The mobile Publishing Composer provides multiple options to help you configure your post. These are options are:

Edit Image

  1. After uploading an image, tap on the pencil icon inside the image

  2. Select Edit image to:

    • Crop the image

    • Select the aspect ratio for the relevant social platform

    • Zoom in or rotate the image

  3. Tap OK to save these changes

Add ALT Text

  1. After uploading an image, tap on the pencil icon inside the image

  2. Select Add ALT Text

  3. Add a description of your image

  4. Tap OK to save this description

Saved Hashtags

  1. Open the Publishing Composer

  2. Tap the Plus (+) icon

  3. Select Hashtags

    • Create a new hashtag group by tapping the Plus (+) icon

      or

    • Select an already created hashtag group

AI Writing Assistant

  1. Open the Publishing Composer

  2. Tap the Writing Assistant icon

  3. In the prompt field, enter a request such as:

    • “Write a short promotional post for a webinar”

    • “Create a fun Instagram caption about summer holidays”

  4. Tap Send Prompt

  5. The generated result appears below your prompt. From here, you can:

    • Click Send to Composer to add the result to the Your post field

    • Click Copy to save the result to your clipboard

    • Click Retry to generate a new variation using the same prompt

  6. You can also apply any of the following quick actions:

    • Shorter - Condenses your message

    • Expand - Lengthens the message

    • Rephrase - Rewrites the copy

Mentions

  1. Type "@" and then the profile you would like to mention

  2. Tap Add mention

  3. Under the relevant social profile, add the name of the profile you would like to mention

  4. Tap Save

Social Network options

The Social Network Options panel allows you to customize settings for each social media network. This allows you to utilize network-specific features to increase the visibility and reach of your campaigns.

Please Note: In the mobile app, the Social Networks options panel is only available for Instagram, TikTok, and YouTube.

You can find the settings per network below:
​

Instagram

  • Post type
    ​Choose either Post, Reel or Story.

  • Publish via Mobile Notification

    Select a user to receive a push notification from our mobile app to complete the publishing process natively in Instagram. More information available here.

  • Show link in post
    ​Makes links visible in the post. Links will not be hyperlinked

TikTok

  • Publish via mobile Mobile notification
    ​​Select the mobile owner who should receive the push notification from our mobile app to complete the publishing process from their smartphone. More information available here.
    ​This feature is not yet available for TikTok photo publishing.

  • Allow comments
    ​You may choose to allow or disallow comments.

  • Allow duets
    ​Allow other creators to post side-by-side with your content

  • Allow stitches
    ​Allows other creators to utilize your content as a part of their own post

YouTube

  • Video title
    ​Maximum 100 characters allowed (> and < may not be included)


How to send a post for approval

After you have finished creating your post, you can send your content for approval to an internal or Shared Calendar user. To send your post for approval, you will need to:

  1. Tap on the three vertical dots at the top right of the Composer

  2. Select Assign

  3. Select an internal or Shared Calendar user that you would like to send the post to
    ​Note: Only one user can be assigned from the mobile app

  4. Tap OK

How to publish a post

Once a post has been created by following the steps above, it is possible to automatically publish your post by tapping the orange Publish button, or you can schedule the post to publish on a date in the future. In this section, we will outline the different scheduling features we offer in the Publishing Composer.

Please Note: As long as you have a paid subscription plan, there is no limit to the number of posts you can publish or schedule. If you have a Free Plan, you can schedule 10 posts at any one time.

How to add a scheduled publishing time

Once a post has been created, you can schedule it to publish at a future date. Publishing times can be customized per social profile.
​
To add a scheduled publishing time when creating a post:

  1. Select the Date & Time icon.

  2. Tap Add date(s)

    Note: The first date will be applied to all profiles. You can then change the dates for all selected profiles

  3. Select a date and time in the calendar pop-up and tap OK

  4. (Optional) Edit the dates and times for your individual social profiles

  5. (Optional) Add another date if the content should be published multiple times

  6. When complete, select OK

  7. Tap Schedule and swipe to schedule your post

Please note: Due to Twitter's Terms of Service, it is not possible to schedule a post to a Twitter profile for more than 1 date.

Did this answer your question?