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What is new in Agorapulse?

A summary of the latest product features and enhancements from the latest release cycle.

Updated this week

This article summarizes the latest product updates and enhancements released during the current product cycle. It includes new features, functional improvements, and workflow enhancements designed to support more efficient, accessible, and collaborative social media management.


The list will be updated as new features are released. For a complete overview of all releases, please take a look at our Release Notes.


Add a first comment to your Facebook Reels

Release date: April 8, 2026

First comments are now available on Facebook Reels, not just posts. Drop your hashtags, CTA, or link the moment you publish. Available on Professional plans and above. More information can be found here


Search posts by keyword in the calendar

Release date: March 31, 2026

Find any published or scheduled post instantly by searching within captions directly from the calendar filters. More information can be found here

Share feedback directly in-app

Release date: March 17, 2026

Submit feedback or ideas by feature area from the Help & resources menu, so your ideas go straight to the product team.

Navigate to your Competitors tab more easily

Release date: March 17, 2026

View your competitors in Agorapulse more easily. The Competitors section has moved from a tab within Reports to a standalone section in the Analytics menu. More information is available here


Set up your AI Brand context in minutes

Release date: March 11, 2026

Review automatically pre-filled brand data from your email domain and connected social profiles, and activate personalized AI outputs across writing and reporting features without starting from a blank page. More information is available here


Navigate settings faster with a redesigned experience

Release date: March 10th, 2026

Find and configure what you need more quickly with a new navigation structure, a search field, and a more consistent layout across all settings pages. More information is available here

Create more precise listening searches

Release date: March 5th, 2026

With advanced keyword filtering using two-level Boolean logic (AND/OR) to significantly reduce noise and improve search relevance. More information is available here


Set team permissions when connecting new profiles

Release date: February 18th, 2026

Grant team access when connecting new profiles, ensuring immediate collaboration without manual permission updates. More information is available here

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